Posts tagged cultivation
531. The Art + Science of Donor Cultivation - Ronen Tal, The Nature Conservancy of Canada
531. The Art + Science of Donor Cultivation - Ronen Tal, The Nature Conservancy of Canada

Meet Ronen. He’s a deeply passionate marketer and fundraiser, focused on the donor experience. With over a decade under his belt in fundraising, working on the org and agency sides, he’s at Nature Conservancy of Canada (NCC) as Director, Integrated Marketing & Fundraising🌲 Ronen and his team are dedicated to enhancing the donor experience and optimizing the lifetime value of donors to NCC. They work collaboratively with channel experts and external partners to achieve these goals, navigating challenges such as rising acquisition costs and evolving privacy laws. He’s sharing his wisdom on acquiring quality donors and nurturing long-term relationships, regardless of the initial donation size. Join us as we uncover the art of turning supporters into true believers🌱

Read More
Campaigns, Donor Relations, Fundraising, MarketingAndie Murphybatch23, donor relations, acquisition, marketing, cultivation, Marketing, fundraisingComment
447. How to Create a Compelling Donor Journey to Grow Engagement (Replay) - Cameron Bartlett
447. How to Create a Compelling Donor Journey to Grow Engagement (Replay) - Cameron Bartlett

Meet Cameron. This digital marketer and fundraiser helps hundreds of nonprofits fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates. And the answer isn't a complicated one. It's threaded through an intentional donor journey. Cameron believes too many people neglect the power of capturing an email and using it the right way to build this journey. So he's helping us map one out to get started. His personal story of philanthropy is reason enough to tune in 🎧

Read More
Values, Fundraising, Marketing, Digital StrategyJulie Conferfundraising, digital strategy, marketing, cultivation, retention, batch19Comment
442. Empowering Nepal: A Journey to Disrupt Poverty + Inspire Donor Engagement - Jehán Seirafi
442. Empowering Nepal: A Journey to Disrupt Poverty + Inspire Donor Engagement - Jehán Seirafi

Meet Jehán. Her journey took her from editing travel guidebooks in San Francisco to founding a nonprofit that creates holistic programs for women and children in Nepal, empowering them to build their own pathways out of poverty. Tune in to hear a case study of what happened when Sunsar Maya committed to a year-long stewardship plan through personalized attention, Chai with Me events and leveraging technology to automate donor engagement. You won't want to miss Jehán’s inspiring story which we know will give you some pep in your step to make a difference in the world🌎

Read More
Cultivation, Mission Story, StewardshipAndie Murphystewardship, cultivation, mission story, batch18Comment
431. Small But Mighty: How to Mobilize Your Movement - Jon McCoy, CFRE, Becky Endicott, CFRE and Floyd Jones
431. Small But Mighty: How to Mobilize Your Movement - Jon McCoy, CFRE, Becky Endicott, CFRE and Floyd Jones

We’re so excited to continue our Friday series with GiveButter called Small But Mighty: How Small Nonprofits are Raising Big Dollars. As a “small” organization, hosting fundraising campaigns can be a daunting task. It’s typical to wonder... How do we get enough supporters? Who will fundraise on our behalf? What happens if we don’t reach our goal? Where do we even begin? Join Jon, Becky, Floyd Jones and some special guests as we break down how small organizations are raising BIG funds through grassroots fundraising.  In Part 2, we’re exploring how to mobilize your movement. Tune in to get insights into building an authentic community that is unified around your mission and purpose.

Read More
Community, StorytellingAndie Murphycommunity, cultivation, batch18Comment
361. Habits of an Impactful Donor Relations Officer - Lynne Wester and T. Clay Buck
361. Habits of an Impactful Donor Relations Officer - Lynne Wester and T. Clay Buck

Welcome back to our Friday Series: The Habits of an Impactful Fundraiser. We simply couldn’t miss the opportunity to talk all things donor relations with two of the most dynamic people we know - Lynne Wester (The DRG Group) and T. Clay Buck (TCB Fundraising). They’re sharing their collective wisdom including the one KPI you need to measure, building an attitude of gratitude and mental health tips. Don’t miss this action-packed episode created with the modern donor relations officer in-mind🤝

Read More
Habits Series, Cultivation, Donor RelationsAndie Murphydonor relations, cultivation, fundraising, batch15Comment
239. What Matters Right Now: Donor Behavior Matters More Than Giving Amount - Lynne Wester, Jonathan McCoy, CFRE & Becky Endicott, CFRE
239. What Matters Right Now: Donor Behavior Matters More Than Giving Amount - Lynne Wester, Jonathan McCoy, CFRE & Becky Endicott, CFRE

It's our final Friday discussion in our 8️⃣ Trends That Matter in 2022 as we dive into Donor Behavior Matters More than Giving Amount with our donor relations muse, Lynne Wester. The way we think about donor recognition is dead wrong. Our current retention rates are 23% for first-time donors and around 50% overall. So what if we could change that by changing our behavior? We need to bless and release the way we value donors. The future of donor relations is based on behavior rather than giving amount. Tune in and learn why.

Read More
Donor Relations, StewardshipJulie Conferdonor relations, stewardship, cultivation, batch11Comment
155. How to Activate Your Personal Network to Grow Your Mission - Prabhat Gautam
155. How to Activate Your Personal Network to Grow Your Mission - Prabhat Gautam

Meet Prabhat. He's one of L.A.'s leading voices in the worlds of entertainment and activism, but he's also pretty passionate about doing good too. Prabhat created Positive Television which has produced 800 charity events in L.A. in 21 years and connected him with plenty of movers and shakers in the philanthropic world. Today we're talking events - from taking it from the idea phase to launch phase with this event guru.

Read More
Philanthropy, EventsJulie Conferbatch7, community, events, cultivationComment
124. How to Grow Your Social Impact in the Attention Economy - Eric Ressler
124. How to Grow Your Social Impact in the Attention Economy - Eric Ressler

Meet Eric. This musician chased his passion for doing good, telling a compelling story and weaving it all together through brilliant creative into building Cosmic, a Social Impact Creative Agency. He's talking us through how to build a Digital Media Platform to promote your cause and stepping us through the Engagement Pyramid. He's also talking through vision statements, and we're trying not to maintain our composure and refrain from drooling all over Cosmic's heart-stirring manifesto. If you're looking for an incredible digital storytelling episode, this one is your jam.

Read More
Values, Fundraising, Marketing, Digital StrategyJulie Conferbatch6, fundraising, digital strategy, marketing, cultivation, retentionComment
122. How to Create a Compelling Donor Journey to Grow Engagement - Cameron Bartlett
122. How to Create a Compelling Donor Journey to Grow Engagement - Cameron Bartlett

Meet Cameron. This digital marketer and fundraiser helps hundreds of charities fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates. And the answer isn't a complicated one. It's threaded through an intentional donor journey. Cameron believes too many people neglect the power of capturing an email and using it the right way to build this journey. So he's helping us map one out to get started. His personal story of philanthropy is reason enough to tune in 🎧

Read More
Values, Fundraising, Marketing, Digital StrategyJulie Conferbatch6, fundraising, digital strategy, marketing, cultivation, retentionComment
84. How to Leverage Venture Philanthropy to Grow Your Impact -Dr. Angela Jackson
84. How to Leverage Venture Philanthropy to Grow Your Impact -Dr. Angela Jackson

Meet Angela. When you meet someone with a Harvard PhD in Education Leadership, you settle in because you know innovation and genius are going to collide. And yes it did! We're talking to Dr. Jackson about venture philanthropy (what is it?) and exploring how we can leverage our missions to breakthrough to social entrepreneurs. It's a fascinating discussion about developing innovative technical solutions to help missions partner with big dreamers.

Read More
Fundraising, Donor Relations, Innovation, Stewardship, StorytellingJulie Conferstewardship, donor relations, cultivation, women, batch4Comment
82. The Power of a Thank You - JD Beebe
82. The Power of a Thank You - JD Beebe

Meet JD. This serial entrepreneur and big-hearted founder stumbled into founding his company, ThankView, during an attempt to make writing his wedding thank you notes more enjoyable. Today, the sincere personalized video company helps 1,500 nonprofits say thank you through the creative use of video. And as you can imagine, the stories that come with them are incredible. We're talking the power of thank you, and you'll come to see how big JD's heart is and why he's one of our favorite people.

Read More
Fundraising, Donor Relations, Innovation, Stewardship, StorytellingJulie Conferbatch4, stewardship, donor relations, cultivationComment
50. How to Conquer The Ask: Five Key Steps of Solicitation - Lindsay Simonds
50. How to Conquer The Ask: Five Key Steps of Solicitation - Lindsay Simonds

Meet Lindsay. She knows what we're all thinking: sometimes mustering up the courage to make “the ask” can be intimidating. She gets it, because she's been there in past roles, including serving as a VP at a leading global fundraising and management firm. She'll talk us through the 5 Steps to Mastering the Ask, high value relationships & give us some tips to pivot if the solicitation takes an unexpected turn. If you've ever stressed about an ask at any level - this episode is your jam.

Read More
Campaigns, Fundraising, Leadership, Philanthropy, Major GiftsJulie Confercultivation, batch2, major gifts, campaignsComment
48. COVID-19 Response Story: How a Group of Restaurateurs Raised & Gifted $4M for Their Frontline Workers - Kathryn Lott and Lindsey Brown
48. COVID-19 Response Story: How a Group of Restaurateurs Raised & Gifted $4M for Their Frontline Workers - Kathryn Lott and Lindsey Brown

Meet the Southern Smoke Foundation gals. You're about to find out what happens when a community of chefs, restaurateurs, foodies and Do Gooders get together in the name of helping their own. This mighty nonprofit has stepped in during numerous crises to uplift the food industry. Even during a pandemic, they continue to shine by fundraising and distributing more than $4 million to nearly 2,000 people. Tune in to get some insight on how COVID is affecting our favorite restaurants/beverage businesses and how you can help.

Read More
Storytelling, Grants, Partner ManagementJulie Confergrants, cultivation, batch2Comment
47. How to Bring Your Best Self to Grant Applications - Dulari Gandhi
47. How to Bring Your Best Self to Grant Applications - Dulari Gandhi

Meet Dulari. She's a triple threat (in a nice way) in the philanthropic sector as one of the program officers at the Michael and Susan Dell Foundation, strategic communications professional and social justice pursuer. She's working to eliminate youth living in poverty with the Dell Foundation, and she's walking us through how to bring our best selves to grant applications. She's wicked smart and has the kindness to help us build a solid bridge between foundations and our missions.

Read More
Storytelling, Grants, Partner ManagementJulie Confergrants, cultivation, batch2Comment
23. How to Rock Donor Experience + Taking Stewardship to the Next Level - Lynne Wester
23. How to Rock Donor Experience + Taking Stewardship to the Next Level - Lynne Wester

Meet Lynne.This self-professed Donor Relations Guru has built a career reimagining how we engage, show impact and thank donors in a more strategic, meaningful way. She'll break down the 4 Pillars of Donor Relations and even find time to provide 3 quick ways small nonprofits can start to rebuild their donor relations program. We'll talk differences between stewardship and donors relations, see how you'd stack up to Lynne's covert Giving Experiment, and praise the yumminess of Doritos. Don't miss this must-listen-to episode!

Read More
Leadership, Donor Relations, StewardshipJulie Conferstewardship, donor relations, cultivation, batch1Comment
20. How to Grow An Email List To Power Your Nonprofit + Using Pinterest to Find New Donors - Jess Campbell
20. How to Grow An Email List To Power Your Nonprofit + Using Pinterest to Find New Donors - Jess Campbell

Meet Jess. She's tackling your email list: how to define it, grow it and flex it for greater engagement. Join us as she provides the Top 4 Ways to Grow Your Email List. Even better - she also tackles how to structure your email messages, and the do's and don'ts of e-communication. We know you'll love hearing about how she creatively leverages Pinterest to engage donors. Seriously. And it's seriously smart and progressive too.

Read More
Communications, CultivationJulie Conferacquisition, marketing, cultivation, batch1Comment
13. Nonprofit Boards: Who's at the Top Matters - Christal M. Cherry
13. Nonprofit Boards: Who's at the Top Matters - Christal M. Cherry

Meet Christal. She's a woman on a mission. She's seen immobile nonprofit boards hold an organization's mission and people hostage and she's rewriting the Helpful Boars playbook. She throws down about a dozen amazingly simple tips to reengage and refocus your board on getting active (instead of advisory). Young professionals: we'll talk through finding your seat and voice at the board table too.

Read More
Leadership, Board Managament, CultivationJulie Confercultivation, board managament, batch1Comment
9. How to Keep Corporate Partners Engaged, Inspired, + Happy - Mary Kate Tolan
9. How to Keep Corporate Partners Engaged, Inspired, + Happy - Mary Kate Tolan

Meet Mary Kate Tolan. The Oreo-loving Oregon girl is the Manager of the Youth Development Programs team at ALSAC St. Jude Children's Research Hospital. Mary Kate is skilled in the cultivation, management, and stewardship of regional and national partners and leverages her passions for customer service and leadership development into these relationships! Tune in and hear 3 Tips for building deeper, more meaningful relationships with organizational partners.

Read More
Leadership, Partner ManagementJulie Conferpartner management, stewardship, cultivation, batch1Comment