Media & Press

About Us

We Are For Good is a new media company built upon kindness with an aim to revolutionize the nonprofit sector through profound compassion, best-in-class education + training, authentic storytelling and crazy good marketing. Our vision is to cultivate an Impact Uprising.

Our Vision: an impact uprising

We believe philanthropy (both the act of giving + good it creates) changes people, businesses and community to the core. And that transformative power has a trickle down effect, so by equipping nonprofit leaders with the mindsets and tools to build philanthropic movements, we can literally change the world.

The We Are For Good Podcast

The We Are For Good Podcast - The Podcast For Nonprofits - debuted in August 2020 as the #1 nonprofit podcast on Apple iTunes and today is ranked in the top 1% of all podcasts internationally. With more than 300 episodes and 325,000+ downloads, we’ve interviewed inspiring change-makers, best-selling authors + disruptive thought leaders including Nancy Brinker, Dan Pallotta, Viktoria & Scott Harrison, Kishshana Palmer, Susan McPherson, Lynne Wester, Dr. Tyrone Freeman, Damien Mander and more. Explore all our episodes here.

The We Are For Good Podcast is released 3x weekly (Monday, Wednesday, Friday) and is co-hosted by Jon McCoy, CFRE & Becky Endicott, CFRE. The podcast is produced by Julie Confer. For pitching guests, topics, or other questions please complete this form.

For sponsorship opportunities please contact us at hello@weareforgood.com.

LOGOS

OUR Founders

Jonathan McCoy, CFRE / Founder + CEO - meet Jon
Becky Endicott, CFRE / Co-Founder + Chief Storyteller - meet Becky

BIO

Jon and Becky are two Oklahoma business partners and friends who have 40 combined years of experience in nonprofit development and marketing. By trade he's the designer, she's the writer, but they call themselves "marketers disguised as fundraisers." They led teams in annual giving, events, stewardship, major gifts, and built a ground-breaking employee giving campaign model that's been replicated by development shops around the world.

They dreamed of pouring their innovative insights in fundraising + community into launching We Are For Good in 2020, a new media company modernizing fundraising that’s baked in kindness. They’re teachers, amplifiers, connectors and hosts of the top-ranked We Are For Good Podcast, with more than 325,000 downloads and counting.

In 2021, they launched We Are For Good PRO (think “Netflix for Nonprofits!”) bringing the best innovative disruptors into an online classroom to empower professionals to implement powerful frameworks to grow their impact.

They're on a mission to reimagine the nonprofit professional development space, to flip the donor pyramid upside down and rename the nonprofit sector in their spare time.

Headshots

Click images for lightbox of higher resolution images to download. Images taken by Ely Fair Photography. Jon McCoy, CFRE & Becky Endicott, CFRE

FEATURED IN…

Unabashed Idealism When We Need it Most
by Christine Eddington for LUXIERE Magazine (read)
7 Podcasts Every Changemaker Should Listen To
by Kylie Davis, Givebutter (read)
Hear Here, 5 Locally Produced Podcasts That Has OKC Listening
by Evie Klopp Holzer for 405 Magazine (read)
We Are For Good: A Local Podcast Goes Global
by Maggie Murdock Nichols for Edmond Outlook Magazine (read)