Innovation — We Are For Good Podcast Episode Shownotes — We Are For Good

Posts in Innovation

530. Why + How to Engage Gen Z in Your Mission - Duyen Spigelman, Kathryn Baccash, and Alyssa Boger (NMS Replay)

530. Why + How to Engage Gen Z in Your Mission - Duyen Spigelman, Kathryn Baccash, and Alyssa Boger (NMS Replay)

Meet Duyen, Kathryn and Alyssa. These three brilliant experts are flexing what Gen Z is bringing to their organizations in the best way. Gen Z is rising to become the most heartwired, active generation the world's ever seen. And they know how to get loud, mobilize, and get active in their communities around causes that align with their values. Nonprofits stand to gain immensely from the value Gen Z brings to the table: digital-first mindset, passion for social impact and purpose-driven initiatives, interactive engagement style, expertise in creating and consuming short-form content, and their unwavering commitment to authenticity 📱Tune in to this Nonprofit Marketing Summit replay about this rising group of do-gooders. They could be the key to unlocking the movement your mission is waiting to launch🚀

Innovation, Community, Communications, Donor RelationsAndie MurphyApril 24, 2024social impact, community, batch23, advocacy, donor relations, CommunicationsComment

528. How to Foster Trust + Connection with Your Brand (NMS Replay) - Shelley Diamond, UNICEF USA

Meet Shelley. She’s a passionate builder of global brands and businesses, with expertise across communications disciplines. As the Chief Marketing Officer at UNICEF USA, she's all about building connections and trust at scale. During the Nonprofit Marketing Summit, Jon and Becky sat down with her to discuss UNICEF’s journey to redefine its brand identity by leaning into trust, authenticity, a deep understanding of its audience and a renewed commitment to the mission🌍 She also shared lessons learned along the journey, key steps her team took to elevate brand relevance and strategies to respond to evolving needs. While you’re here, watch the “I Am” video Shelley mentions to see these concepts in action 🎥 You don’t want to miss this convo.

Marketing, Innovation, CampaignsAndie MurphyApril 17, 2024batch22, marketing, InnovationComment

527. The Influencer Effect + Harnessing the Power of Pop Culture for Good - Paul Katz

527. The Influencer Effect + Harnessing the Power of Pop Culture for Good - Paul Katz

Meet Paul 🎵He’s a GRAMMY-nominated music executive, social entrepreneur and the founder and CEO of Entertain Impact, an award-winning social impact agency. With 30+ years bridging pop culture and philanthropy, he's worked with organizations and celebrities from the Gates Foundation to Usher, crafting 100+ impactful campaigns. He’s sharing a peek into the lessons, case studies and practical tips he lays out in his book, Good Influence, which he wrote so orgs of all sizes can leverage working with influencers for social good. He’s also walking us through the five-step D.R.E.A.M. sequence for creating and executing influencer-led campaigns. Whether you're aiming to boost awareness, garner support, or secure funding, you'll gain invaluable tools to leverage influencer power 💪

Marketing, Innovation, Digital Strategy, Social Good, Social MediaAndie MurphyApril 15, 2024batch22, marketing, Innovation, advocacy, social media, social goodComment

526. Building a Modern Movement + Activating the Next Generation of Changemakers (NMS Replay) - Ben Collier

526. Building a Modern Movement + Activating the Next Generation of Changemakers (NMS Replay) - Ben Collier

Meet Ben. As CEO, he’s led the transformation of The Farmlink Project from a college dorm initiative into a national hunger relief movement 🌱 Theirs is a nonprofit fairy tale story: three college students who saw a problem in the world and built a scrappy, grassroots solution that's changing the world 🌍 The Farmlink Project connects surplus food from farms to food banks all around the U.S. and has rescued more than 70 million pounds of produce since its inception 🚜 Tune in for this replay of the insightful conversation we had with Ben during the Nonprofit Market Summit.

Marketing, InnovationAndie MurphyApril 10, 2024batch22, marketing, fundraising, InnovationComment

525. Building Resilient Communities + CORE's Holistic Approach to Humanitarian Work - Ann Lee

525. Building Resilient Communities + CORE's Holistic Approach to Humanitarian Work - Ann Lee

Meet Ann. She’s a trailblazing leader who has activated vital emergency responses within the U.S. and internationally🌍 She co-founded CORE (Community Organized Relief Effort) alongside Sean Penn, and as CEO has overseen CORE’s transition into an international response and resilience-building NGO, responding to global crises. Navigating the landscape of disaster relief and community empowerment takes more than good intentions; it demands innovation, trust, and a genuine commitment to systemic change. Join us as Anne Lee shares the heartbeat of CORE's mission and how they’re paving the path toward a future where communities are well-prepared to respond and recover swiftly and effectively during times of crisis.

Marketing, Events, InnovationAndie MurphyApril 8, 2024batch22, marketing, fundraising, events, InnovationComment

524. Innovating for Impact: Seth Godin's Revolutionary Strategies for Nonprofit Growth + Fundraising Success

524. Innovating for Impact: Seth Godin's Revolutionary Strategies for Nonprofit Growth + Fundraising Success

Meet Seth. For more than thirty years, he has made it his mission to inspire, innovate, and challenge audiences to level up, and we’re so honored he is back in our house today to do just that. He’s a prolific author, an entrepreneur and perhaps most of all, a teacher. This conversation is full over surprises from canoeing🛶 to reimagining the charity auction👨‍⚖ to powerful moments of philanthropy he witnessed from his parents. He had us laughing, crying and dreaming of a better future💭 Join us for a conversation that left us with one of our favorite invitation, an opportunity to “upgrade our guts”!

Marketing, Events, InnovationAndie MurphyApril 3, 2024batch22, marketing, fundraising, events, InnovationComment

520. 9 Nonprofit Trends That Matter in 2024: Media scales impact. - Jon McCoy, Becky Endicott, Carolina Garcia Jayaram and Eva Bloomfield

520. 9 Nonprofit Trends That Matter in 2024: Media scales impact. - Jon McCoy, Becky Endicott, Carolina Garcia Jayaram and Eva Bloomfield

Welcome back to the final episode in our 9️⃣Nonprofit Trends that Matter in 2024 Series. We’re exploring how the world of philanthropy can be revolutionized through the power of media. Discover the secrets to making your nonprofit stand out by thinking like a media company💡 This week, we're joined by Carolina Garcia Jayaram, CEO, and Eva Bloomfield, CMO, from The Elevate Prize Foundation, a global nonprofit amplifying social impact and empowering passionate problem solvers, leaders and innovators. They’re on a mission to “Make Good Famous” and they are leveraging the power of media to do just that📢 Join us for a masterclass on maximizing your nonprofit's reach and sparking grassroots movements through storytelling and innovative strategies. Tune in for pro tips and disruptive ideas for organizations of all sizes!

Digital Strategy, Fundraising, Innovation, StrategyAndie MurphyMarch 20, 2024batch22, trends, giving, philanthropy, Innovation, technologyComment

518. 9 Nonprofit Trends That Matter in 2024: Make Generosity Frictionless. - Jon McCoy, Becky Endicott, and Vance Roush

518. 9 Nonprofit Trends That Matter in 2024: Make Generosity Frictionless. - Jon McCoy, Becky Endicott, and Vance Roush

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! As we near the end of our series, we're exploring how we can make generosity frictionless. We're used to frictionless payments in other aspects of our lives after all📱 With just a few taps on our phones, transactions are completed, and orders arrive at our doorsteps in a matter of hours. Joining us today is Vance Roush, the founder and CEO of Overflow, a platform allowing orgs to accept non-cash donations seamlessly. Together, we'll explore the digital evolution of donor behavior, the upcoming wealth transfer, and how these factors intersect with the shift toward identity-driven philanthropy. This episode is packed with tips, real-world case studies, and actionable insights to streamline your nonprofit's giving journey in today's digital landscape. Tune in now to embrace frictionless philanthropy💸

Digital Strategy, Fundraising, Innovation, StrategyAndie MurphyMarch 13, 2024batch22, trends, giving, philanthropy, Innovation, technologyComment

511. Engaging with Creators + A Winning Formula for Developing Campaigns That Meet the Moment - Neda Azarfar

511. Engaging with Creators + A Winning Formula for Developing Campaigns That Meet the Moment - Neda Azarfar

Meet Alice. For her, finding life-saving cancer treatments is personal, not just professional. With a career in biotech that's witnessed industry milestones, she now leads BrightEdge at the American Cancer Society. BrightEdge is a venture capital fund directing philanthropic donations to startups pioneering cancer-fighting solutions. Established in 2019, it's already invested $28.9 million in 18 companies, with the potential to benefit 1.5 million patients and families. Don't miss this inspiring discussion on driving impact and innovation in the fight against cancer. 🎗️

Strategy, Philanthropy, InnovationAndie MurphyFebruary 19, 2024batch22, fundraising, philanthropy, social media, marketingComment

509. Reimagining Philanthropy: How American Cancer Society's BrightEdge is Pioneering a New Model of Philanthropy - Alice Lin Pomponio

509. Reimagining Philanthropy: How American Cancer Society's BrightEdge is Pioneering a New Model of Philanthropy - Alice Lin Pomponio

Meet Alice. For her, finding life-saving cancer treatments is personal, not just professional. With a career in biotech that's witnessed industry milestones, she now leads BrightEdge at the American Cancer Society. BrightEdge is a venture capital fund directing philanthropic donations to startups pioneering cancer-fighting solutions. Established in 2019, it's already invested $28.9 million in 18 companies, with the potential to benefit 1.5 million patients and families. Don't miss this inspiring discussion on driving impact and innovation in the fight against cancer. 🎗️

Strategy, Philanthropy, InnovationAndie MurphyFebruary 12, 2024batch22, fundraising, Innovation, giving, philanthropyComment

508. 9 Nonprofit Trends That Matter in 2024: Upskill in the Age of AI + New Tech - Jon McCoy, Becky Endicott, and Shereese Floyd

508. 9 Nonprofit Trends That Matter in 2024: Upskill in the Age of AI + New Tech - Jon McCoy, Becky Endicott, and Shereese Floyd

Welcome back to another week of the 9️⃣ Nonprofit Trends that Matter in 2024 Series! This week, we're delving into upskilling in the age of AI and new tech With technology advancing rapidly, it's essential to work smarter, not harder. Join us as we explore the power of AI, its ethical use, and how to balance it with your human empathy and lived experience. Special guest Shereese Floyd, Founder of AI Consultants for Nonprofits, is sharing her expertise on how we can upskill our teams in this modern era. We’re talking about doubling fundraising with laser-targeted campaigns, streamlining operations with automated tasks and unlocking deeper donor connections. No matter where you are in the AI adoption curve, there's a path forward tailored to your organization's unique needs - you’ve got this📣

Strategy, Innovation, Ethics, Digital StrategyAndie MurphyFebruary 7, 2024batch22, trends, Innovation, ethics, digital strategy, technologyComment

505. How Mother Cabrini Health Foundation Launched + Scaled with a Startup Mentality - Channon Lucas

505. How Mother Cabrini Health Foundation Launched + Scaled with a Startup Mentality - Channon Lucas

Meet Channon. Five years ago, she started as the second official employee of Mother Cabrini Health Foundation, New York’s largest grantmaking foundation. Since then, the Foundation has granted over $635 million to nonprofits improving the health and well-being of New Yorkers 🏥From the jump, Channon set out to disrupt traditional philanthropy practices and organizational structures. She’s pulling back the curtain on how she operationalized and designed the Foundation with a ‘startup mentality’, building an internal system that allows the organization to flourish but remain flexible🔄 If you’re wondering if you can truly foster a workplace culture that balances continuous learning with the courage to embrace change, this episode is for you💪

Leadership, Management, Strategy, InnovationAndie MurphyJanuary 29, 2024batch22, leadership, culture, InnovationComment

504. 9 Nonprofit Trends That Matter in 2024: It's No Longer Business As Usual. Period. - Jon McCoy, Becky Endicott, and Brett Hagler

504. 9 Nonprofit Trends That Matter in 2024: It's No Longer Business As Usual. Period. - Jon McCoy, Becky Endicott, and Brett Hagler

Discover the secrets to not just surviving but thriving in the nonprofit sector. Our 9️⃣Nonprofit Trends that Matter in 2024 Series continues🥳 This week, we’re diving into the 1st trend: It’s no longer business as usual. Period. Let’s face it things are never going back to “the way it’s always been.” We’re sharing who’s doing it well, our PRO tips and what we’re hearing in the community about this trend. Plus, we’re bringing on an expert guest to talk us through it. Brett Hagler, CEO and Founder of New Story, Fast Company’s Most Innovative Company in the World, is joining us to share how New Story lives out this trend. It’s time to embrace creative solutions, new business models, collaborative partnerships, and technology-driven strategies to enhance our impact. Don’t miss this episode that’ll help adapt to the evolving landscape of social change💪

Strategy, InnovationAndie MurphyJanuary 24, 2024batch22, trends, InnovationComment

502. 9 Nonprofit Trends That Matter in 2024 - Jon McCoy, CFRE and Becky Endicott, CFRE

502. 9 Nonprofit Trends That Matter in 2024 - Jon McCoy, CFRE and Becky Endicott, CFRE

Join Jon and Becky as we kick off our 9 Nonprofit Trends That Matter in 2024 Series! This is where we introduce the trends we believe nonprofits should get behind in the new year and beyond. Over the next several weeks, we’re rolling out each of these trends, curating resources for each one and bringing epic guests to share their insights all to help you elevate your mission in 2024. Join us to embrace this year with bravery and boldness! 🌟

Leadership, Strategy, Innovation, ValuesAndie MurphyJanuary 17, 2024batch22, leadership, culture, trends, mindsetComment

500. The Power of Collective Generosity: A Conversation with Rick Shadyac of St. Jude Children's Research Hospital

500. The Power of Collective Generosity: A Conversation with Rick Shadyac of St. Jude Children's Research Hospital

Meet Rick. He’s the President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. St. Jude is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. The hospital's success is rooted in a journey marked by innovation and philanthropy. The fabric of humanity is woven with stories of resilience and one place that's abundantly clear within the walls of St. Jude. Rick guides us through the poignant stories of families who, in the face of adversity, have found strength and hope. Today’s episode is all about community and collective generosity. We couldn’t ask for a better topic for the 500th episode of the We Are For Good podcast. Tune in for a conversation that’ll leave you asking, “If not us, then who?"

Mission Story, Innovation, PhilanthropyAndie MurphyJanuary 10, 2024batch22, mission story, Innovation, philanthropyComment

493. Strategic Planning + Innovation in Uncertain Times - Joan Garry

493. Strategic Planning + Innovation in Uncertain Times - Joan Garry

Meet Joan. She’s a powerhouse in the nonprofit sector, Principal of Joan Garry Consulting and founder of the Nonprofit Leadership Lab. With a blog reaching 150,000 leaders monthly and a podcast, Nonprofits Are Messy, with over 2 million listens from 207 countries 🌎, Joan is a sought-after executive coach and strategic advisor for major organizations. Her remarkable journey includes turning around GLAAD during a deep financial crisis (with just $360 in the bank 😬), leading it to prominence and impact. In this episode, we explore the necessity of injecting innovation into nonprofits and the hallmarks of an innovative, modern nonprofit professional. Join us as we uncover the secret sauce to nonprofit success, featuring Joan’s stories that had us literally laughing out loud 🤣

Strategy, Innovation, LeadershipAndie MurphyDecember 3, 2023strategy, strategic planning, Innovation, leadership, batch21Comment

491. Making Philanthropy Frictionless + Unlocking More Ways to Give - Vance Roush

491. Making Philanthropy Frictionless + Unlocking More Ways to Give - Vance Roush

Meet Vance. He’s bringing the ❤️ of nonprofits and the 💡 of Silicon Valley together so we can all succeed. Did you know 90% of wealth is in non-cash assets and orgs are still not accepting them at scale? 🤯 Vance is on a mission to inspire the world to give and is the founder and CEO of Overflow, a tool that makes generosity frictionless by unlocking more ways to give, especially those non-cash assets. We’re diving into the importance of embracing risk, innovation and technology to ignite a giving revolution 🔥 including how to engage the next generation of donors. If you’ve ever felt like the nonprofit world is stuck in the Stone Age while the rest of the world races forward with technology, this jam-packed episode is for you - don’t miss it!

Innovation, Social GoodAndie MurphyNovember 27, 2023Innovation, technology, giving, social good, batch21Comment