701. 93% of Funding Gone Overnight: A Case Study in Crisis Leadership - Jennifer Rupp
Listen to this episode
At 4am on April 3, 2025, Jennifer Rupp's phone wouldn't stop buzzing. 93% of Michigan Humanities' budget. Gone overnight. What happened next is a story about crisis leadership, radical transparency, and why connection isn't a soft strategy. It's the only strategy. 🙏
In this episode, you'll hear:
What Jennifer did in the first 24 hours after losing 93% of her budget, and why transparency was her most important tool
How she decided which programs to cut and which were non-negotiable (and the framework you can use to make those calls)
Why "when division is the crisis, connection is the strategy" isn't just a philosophy at Michigan Humanities, it's their entire operating model
Jennifer’s One Good Thing: flip the funding triangle. 85% of your money comes from individuals. Are you spending 85% of your time there?
This one's going to stay with you. 🩵
“When division is the crisis, connection is the strategy.”
Episode Transcript
Download Full Episode Transcript Here
Episode Highlights:
Meet Jennifer Rupp (00:48)
The 4 am email that changed everything (09:44)
How federal humanities funding actually works (10:46)
The pivot: transparency, triage, and staying mission-aligned (13:55)
What programs fell and which were non-negotiable (17:09)
Crisis leadership lessons you can only learn by walking through it (22:28)
From front porches to back decks: why we've lost the art of gathering (25:15)
The Great Michigan Gathering: a three-year plan to rebuild community (26:43)
A powerful story of generosity in Jennifer's life (33:10)
Jennifer's One Good Thing: flip the funding triangle (35:05)
Powerful Quotes:
"Everything in the world says if you lose 93% of your funding, you're not going to be here in December of 2025. But hope is the antidote to all of this." - Jennifer
"When division is the crisis, connection is the strategy." -Jennifer
"You have to stay true to your mission and your values. That is the guiding light through everything. If you try to shove your circle programs through a square hole, it's just not going to work." - Jennifer
"We've gone from front porches to back decks and fenced-in backyards. We've built a world where fence-row conversations aren't a thing anymore. We've isolated ourselves, and so we're automatically not in community like we used to be." -Jennifer
"Chase the people. Don't chase the money. That will always lead to more success, and sustainable success." -Jennifer
Connect with Jennifer
Website / LinkedIn / Instagram
Connect with Jon
Connect with Becky
Come be part of the We Are For Good Community—totally free.
Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com
Say hi👇
LinkedIn / Instagram / Facebook / YouTube