42. Empowering Women + Stomping Out Human Trafficking - Shannon Keith
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Overview
Meet Shannon. Her drive to disrupt the social enterprise space and create lasting impact for sex trafficking survivors and those at risk led her to found and cultivate Sudara - a certified Benefit Corporation (our heroes!). Hers is a heroic story that started with a fork in the road. Her decision to walk the road less traveled is saving lives today and building livelihood around the globe. Join us as we talk innovative risks and celebrate women uplifting women! We'll even pass along your family holiday pajama discount code early so you can shop while you listen!
Today’s Guest
Shannon Keith, Founder + Chairwoman, Sudara
“You can do business better, and you can use your business as a force for good.”
Shannon’s story and a trip to India that inspired the founding of Sudara
Sudara’s mission since day one: job creation for women
You can do business better, and you can use your business as a force for good: What is a B Corp?
When you invest in women, they in turn invest in their communities and their children
Conscious consumerism: how to engage with the economy with more awareness and intentionality
Your impact when you shop at Sudara
Sudara’s Freedom Fund
Shannon’s One Good Thing: You as a consumer have all the power in the world. None of us get passes. We have all the money in our bank account and it is spent at our discretion
Sudara Promo Code!
15% off Discount Code (valid through 12/17/2020) : DoGood
Shop Online at Sudara.org
Powerful Quotes:
“It has been my privilege to do everything I can to help women know their worth and dignity.” -Shannon
“I began asking our nonprofit partners in India about the brothel community. The more I asked, the more heartbroken I became. These women needed dignified options and opportunities.” -Shannon
“These women don’t lack intelligence, they lack opportunity.” -Shannon
“Our mission since day one has always been job creation for women.” -Shannon
“You can do business better, and you can use your business as a force for good.” -Shannon
“We are working on the world’s to do list. We’re focused on ending poverty, gender equality, and decent work and economic growth. We know when we focus on these there are many ripple effects.” -Shannon
“Women invest more than 90% of their income into their communities and children.” -Shannon
“Conscious consumerism means engaging with the economy with a lot more awareness and intentionality.” -Shannon
“As people buy more pajamas, more monies are reinvested back into these programs and we can help more women.” -Shannon
“One of the girls who went through our program and found a job came back to our partner in India and donated 100% of her first paycheck.” -Shannon
“Every dollar and penny you have represents power to vote. With every purchase you are voting.” -Shannon
Tips to more Conscious consumerism
Begin with where you spend the most of your disposable income
Do your research
Put people and planet on par with profits
Shannon’s TED Talk
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