431. Small But Mighty: How to Mobilize Your Movement - Jon McCoy, CFRE, Becky Endicott, CFRE and Floyd Jones

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We’re so excited to continue our Friday series with GiveButter called Small But Mighty: How Small Nonprofits are Raising Big Dollars. As a “small” organization, hosting fundraising campaigns can be a daunting task. It’s typical to wonder... How do we get enough supporters? Who will fundraise on our behalf? What happens if we don’t reach our goal? Where do we even begin? Join Jon, Becky, Floyd Jones and some special guests as we break down how small organizations are raising BIG funds through grassroots fundraising. In Part 2, we’re exploring how to mobilize your movement. Tune in to get insights into building an authentic community that is unified around your mission and purpose.

💡Learn

How to build an authentic culture of belonging
How to gather volunteers around your movement
The power of showing up with an attitude of gratitude

Today's Guest
Floyd Jones, Director of Community & Partnerships, GiveButter

“Make people become your center, because people are your power.”

— Floyd Jones, Director of Community & Partnerships, GiveButter

Download Full Episode Transcript

Episode Highlights

Building an authentic community of belonging (2:00)
Habits for building community (4:45)
How to mobilize people around movements (7:25)
Gathering volunteers to support the movement (10:45)
How the We Are For Good Community shows up as believers in a mission (14:05)
An example of Floyd becoming a believer in a mission (17:55)
An example of Becky becoming a believer in a mission (19:00)
Do This/Not That when mobilizing a movement (21:30)
Floyd’s One Good Thing: Let community be at your core. (23:10)

Powerful Quotes

“You're not building just for people you're building with people.” -Floyd

“All communities have one thing in common, and that is they have a unified mission and a purpose.” -Floyd

“Building a community sometimes doesn't scale and a lot of times, we're thinking about what's the fastest thing to get. How do we scale how do we do XYZ thing? Going deep, it might not scale in the short term, but I promise you it is going to scale beyond your wildest dreams in the long term.” -Floyd

“When people can know you and vouch for you, they're going to bring other like-minded people around towards you.” -Floyd

“Somebody out there loves your mission and wants to tell everybody in their world about it. We just need to find those individuals and power them.” -Becky

“The world is so much better. When we show up in an attitude of abundance.” -Jone

“Make people become your center, because people are your power.” -Floyd