532. Strategies for a Successful GivingTuesday Campaign (NMS Replay) - Celeste Flores, Amanda Liaw, and Megan Huffman

Meet Celeste, Amanda and, Megan. They shared their insights and strategies for GivingTuesday during the Nonprofit Marketing Summit, discussing how to create a movement from within, leverage marketing to support your mission's growth, and engage your community in this year's campaign🙌🏻 We believe that the most powerful movements start from within, and this holds true for GivingTuesday. Tune in to learn from their conversation and case studies on maximizing your impact during GivingTuesday🎁

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531. The Art + Science of Donor Cultivation - Ronen Tal, The Nature Conservancy of Canada

Meet Ronen. He’s a deeply passionate marketer and fundraiser, focused on the donor experience. With over a decade under his belt in fundraising, working on the org and agency sides, he’s at Nature Conservancy of Canada (NCC) as Director, Integrated Marketing & Fundraising🌲 Ronen and his team are dedicated to enhancing the donor experience and optimizing the lifetime value of donors to NCC. They work collaboratively with channel experts and external partners to achieve these goals, navigating challenges such as rising acquisition costs and evolving privacy laws. He’s sharing his wisdom on acquiring quality donors and nurturing long-term relationships, regardless of the initial donation size. Join us as we uncover the art of turning supporters into true believers🌱

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530. Why + How to Engage Gen Z in Your Mission - Duyen Spigelman, Kathryn Baccash, and Alyssa Boger (NMS Replay)

Meet Duyen, Kathryn and Alyssa. These three brilliant experts are flexing what Gen Z is bringing to their organizations in the best way. Gen Z is rising to become the most heartwired, active generation the world's ever seen. And they know how to get loud, mobilize, and get active in their communities around causes that align with their values. Nonprofits stand to gain immensely from the value Gen Z brings to the table: digital-first mindset, passion for social impact and purpose-driven initiatives, interactive engagement style, expertise in creating and consuming short-form content, and their unwavering commitment to authenticity 📱Tune in to this Nonprofit Marketing Summit replay about this rising group of do-gooders. They could be the key to unlocking the movement your mission is waiting to launch🚀

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529. Reimagining Nonprofit Missions for Today's World - Dorri McWhorter, YMCA of Metropolitan Chicago

Meet Dorri. When it comes to reimagining the nonprofit sector, she not only talks the talk but also walks the walk. She’s the President and CEO of the YMCA of Metropolitan Chicago, previously serving as CEO of the YWCA Metropolitan Chicago. Under her leadership, the YWCA operating budget grew from $10.5 million to $38 million🤯👏She also led the effort in developing NYSE: WOMN, an exchange-traded fund (ETF) that supports women's empowerment, teaming up with Impact Shares - the first nonprofit investment advisor to create an ETF product. You might also recognize her from the UnCharitable film 🤩 Don’t miss this conversation. We're sure you'll leave this episode as inspired and motivated as we did!

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528. How to Foster Trust + Connection with Your Brand (NMS Replay) - Shelley Diamond, UNICEF USA

Meet Shelley.  She’s a passionate builder of global brands and businesses, with expertise across communications disciplines. As the Chief Marketing Officer at UNICEF USA, she's all about building connections and trust at scale. During the Nonprofit Marketing Summit, Jon and Becky sat down with her to discuss UNICEF’s journey to redefine its brand identity by leaning into trust, authenticity, a deep understanding of its audience and a renewed commitment to the mission🌍 She also shared lessons learned along the journey, key steps her team took to elevate brand relevance and strategies to respond to evolving needs. While you’re here, watch the “I Am” video Shelley mentions to see these concepts in action 🎥 You don’t want to miss this convo. 

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527. The Influencer Effect + Harnessing the Power of Pop Culture for Good - Paul Katz

Meet Paul 🎵He’s a GRAMMY-nominated music executive, social entrepreneur and the founder and CEO of Entertain Impact, an award-winning social impact agency. With 30+ years bridging pop culture and philanthropy, he's worked with organizations and celebrities from the Gates Foundation to Usher, crafting 100+ impactful campaigns. He’s sharing a peek into the lessons, case studies and practical tips he lays out in his book, Good Influence, which he wrote so orgs of all sizes can leverage working with influencers for social good.  He’s also walking us through the five-step D.R.E.A.M.  sequence for creating and executing influencer-led campaigns. Whether you're aiming to boost awareness, garner support, or secure funding, you'll gain invaluable tools to leverage influencer power 💪

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526. Building a Modern Movement + Activating the Next Generation of Changemakers (NMS Replay) - Ben Collier

Meet Ben. As CEO, he’s led the transformation of The Farmlink Project from a college dorm initiative into a national hunger relief movement 🌱 Theirs is a nonprofit fairy tale story: three college students who saw a problem in the world and built a scrappy, grassroots solution that's changing the world 🌍 The Farmlink Project connects surplus food from farms to food banks all around the U.S. and has rescued more than 70 million pounds of produce since its inception 🚜 Tune in for this replay of the insightful conversation we had with Ben during the Nonprofit Market Summit.

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525. Building Resilient Communities + CORE's Holistic Approach to Humanitarian Work - Ann Lee

Meet Ann. She’s a trailblazing leader who has activated vital emergency responses within the U.S. and internationally🌍 She co-founded CORE (Community Organized Relief Effort) alongside Sean Penn, and as CEO has overseen CORE’s transition into an international response and resilience-building NGO, responding to global crises. Navigating the landscape of disaster relief and community empowerment takes more than good intentions; it demands innovation, trust, and a genuine commitment to systemic change.  Join us as Anne Lee shares the heartbeat of CORE's mission and how they’re paving the path toward a future where communities are well-prepared to respond and recover swiftly and effectively during times of crisis.

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524. Innovating for Impact: Seth Godin's Revolutionary Strategies for Nonprofit Growth + Fundraising Success

Meet Seth. For more than thirty years, he has made it his mission to inspire, innovate, and challenge audiences to level up, and we’re so honored he is back in our house today to do just that. He’s a prolific author, an entrepreneur and perhaps most of all, a teacher. This conversation is full over surprises from canoeing🛶 to reimagining the charity auction👨‍⚖ to powerful moments of philanthropy he witnessed from his parents. He had us laughing, crying and dreaming of a better future💭 Join us for a conversation that left us with one of our favorite invitation, an opportunity to “upgrade our guts”! 

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523. How to Use Storytelling, Data, Partnerships, and Advocacy to Drive Systems Change - Sixto Cancel

Meet Sixto. He’s a nationally recognized leader in driving systems change in child welfare to improve outcomes for youth and families. As the founder and CEO of Think of Us, he spearheads fundamental change in child welfare systems nationwide. He’s sharing how Think of Us secured a groundbreaking $47.5 million investment from the Audacious Project, which convenes funders and social entrepreneurs to support bold solutions to the world’s most urgent challenges. This investment is set to transform support for families and children in need🫶 Everything about Think of Us is innovative and Sixto shares the ins and outs so we can all grow with these same mindsets🌱

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Designing Tomorrow: The Modern Playbook for Social Impact Brands

Why do some social impact brands thrive, while so many others fail to get traction, build support for their cause, and make meaningful progress towards their mission? Meet Designing Tomorrow, the show for modern social impact leaders and brands, hosted by Eric Ressler, Founder & Creative Director of Cosmic.

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522. Building Digital Communities: A Roadmap for Community-First Nonprofit Marketing - Cameron Ripley

Meet Cameron. He’s the CEO of Community Boost, which has served more than 1,000 nonprofit clients and helped raise more than $100 million💸 The Community Boost team has also built the Nonprofit Marketing Summit, the world's largest nonprofit conference, driving more than 50,000 nonprofit professional registrations annually. Together, we’re peeling back the layers of digital marketing strategies that resonate with authenticity, creating communities that propel our missions forward. Tune in to chart your path toward mission-driven communities​​🗺️

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521. The Role of Metrics + Evaluation at the Intersection of Social Justice - Liza Mueller

Meet Liza. She believes that transformational social change can happen only when deep trust, respect and community voice are centered across the board. She’s the Vice President of Knowledge and Thought Leadership at Echoing Green, an org that discovers emerging social entrepreneurs and invests deeply in the growth of their ideas and leadership. She’s walking us through groundbreaking research on measuring success in the social sector, especially for organizations led by people of color, exploring power dynamics in philanthropy for greater equity and progress. Tune in to rethink the role of data in driving social change 📊

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520. 9 Nonprofit Trends That Matter in 2024: Media scales impact. - Jon McCoy, Becky Endicott, Carolina Garcia Jayaram and Eva Bloomfield

Welcome back to the final episode in our 9️⃣Nonprofit Trends that Matter in 2024 Series. We’re exploring how the world of philanthropy can be revolutionized through the power of media. Discover the secrets to making your nonprofit stand out by thinking like a media company💡 This week, we're joined by Carolina Garcia Jayaram, CEO, and Eva Bloomfield, CMO, from The Elevate Prize Foundation, a global nonprofit amplifying social impact and empowering passionate problem solvers, leaders and innovators. They’re on a mission to “Make Good Famous” and they are leveraging the power of media to do just that📢  Join us for a masterclass on maximizing your nonprofit's reach and sparking grassroots movements through storytelling and innovative strategies. Tune in for pro tips and disruptive ideas for organizations of all sizes!

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519. Building Community Through Authentic Engagement: Lessons from the Michael J. Fox Foundation - Becca Lockhart and Tyler Hyacinth

Meet Becca and Ty. These annual giving pros have mastered the art of 'stoking' to spark movements and create campaigns that resonate deeply with their audience🔥 They're bringing the playbook directly from the Michel J. Fox Foundation that meets this moment for how to show up + raise money on social media💰 On the podcast, they’re sharing how their strategies of authentic engagement, personalization and community listening can lead to powerful, impactful action. This episode is a must-listen for nonprofits looking to amplify their message and build lasting donor relationships in new ways📣

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518. 9 Nonprofit Trends That Matter in 2024: Make Generosity Frictionless. - Jon McCoy, Becky Endicott, and Vance Roush

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! As we near the end of our series, we're exploring how we can make generosity frictionless. We're used to frictionless payments in other aspects of our lives after all📱 With just a few taps on our phones, transactions are completed, and orders arrive at our doorsteps in a matter of hours. Joining us today is Vance Roush, the founder and CEO of Overflow, a platform allowing orgs to accept non-cash donations seamlessly. Together, we'll explore the digital evolution of donor behavior, the upcoming wealth transfer, and how these factors intersect with the shift toward identity-driven philanthropy. This episode is packed with tips, real-world case studies, and actionable insights to streamline your nonprofit's giving journey in today's digital landscape. Tune in now to embrace frictionless philanthropy💸

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517. How to Future-Proof Your Fundraising with Social Media + Make Giving Seamless - Nick Black

Meet Nick. He’s a combat veteran, an incredible innovator and founder of the nonprofit Stop Soldier Suicide and the company GoodUnited. GoodUnited’s innovative approach to philanthropy is a game-changing force in social media fundraising that's rallied over a billion dollars in donations💰 Nick is revealing the strategic use of social media to turn passive observers into active contributors, showcasing how tailored interactions can ignite online movements and scale personal connections. Stop Soldier Suicide is a shining example of how this approach can raise significant funds. Tune in to discover how social media can serve as a powerful addition to your fundraising toolkit🛠️, rather than just another to-do list item📋

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516. 9 Nonprofit Trends That Matter in 2024: Engage dimensionally. - Jon McCoy, Becky Endicott, and Justin McCord

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! Ever wondered what it takes to really connect with your supporters on a level that goes beyond a single data point? Enter: the opportunity to engage dimensionally — it's about creating deep, meaningful connections with your supporters informed by data 📊 Justin McCord, SVP of Marketing and Communications at RKD Group, joins us to discuss how engaging dimensionally is about understanding donors through multiple data points and dimensions beyond just transactions. If you're ready to take your supporter experience to the next level, this is the episode you won't want to miss!

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515. The Cost of Code-Switching for Fundraisers of Color + Health Effects of Racism in the Sector- Jonah Nigh

Meet Jonah. This Renaissance man has a resume that is just as unique as it is impressive. He’s a classically trained singer🎶, a baker who was a semi-finalist on Season 1 of NBC’s Baking It 🍰 and an accomplished fundraising leader who is the senior vice president of Development and Alumni Engagement at The New School. On top of all that, he co-founded The Forum for BIPOC Fundraising Professionals. On today's podcast, Jonah shares insights on the toll of code-switching for fundraisers of color and the health impacts of racism in our sector, emphasizing how equity is a choice, inclusion is an action, and belonging is the result. This episode is essential listening for leaders at any career stage.

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514. 9 Nonprofit Trends That Matter in 2024: Tap creators. Grow influence. - Jon McCoy, Becky Endicott, and Nick Lynch

We’re back with another trend during our  9️⃣ Nonprofit Trends that Matter in 2024 Series: Tap creators. Grow influence.  Discover how you can supercharge your nonprofit's impact with the power of the creator economy—this episode zeroes in on this transformative force! Our special guest today, Nick Lynch, Co-Founder and CEO of Collidescope.io, is an expert of influencers and he’s here to guide us through this pivotal moment. Get ready to explore the art of partnering with like-minded creators to grow your influence and why saying 'yes' to asking for help can unlock doors you didn't even know existed🔑

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